The complete
system.STRATEGY · ENGINE · ALGORITHM
Three guides. Three gaps closed. Everything you need to grow on social and turn that growth into real income.
Three books.
One complete system.
// What you'll learn
The problem it fixes: you're getting views, but not from people who'd ever buy. This book shows you who is really watching on social media, what each type of person wants, and how to get the right ones to notice you and become customers.
- [01]The 7 Players in the Content GameThe algorithm, passive viewers, active buyers, entertainment and education creators, and brands. Know them all.
- [02]What Each Person WantsWork out what each one wants. Give them more of it and they push your content further, on their own.
- [03]Getting Seen vs Getting SalesEvery platform rewards two different things at once, and most people chase the wrong one. This shows you which to focus on, and when.
- [04]Why People ShareThe simple reason people pass a post on to their friends, and how to earn more shares on purpose instead of hoping for them.
"Social media is one giant game. The secret to winning it is understanding why different players make the decisions they make."
— FROM THE SOCIAL MEDIA GAME STRATEGY// What you'll learn
The problem it fixes: you post a lot, but it never turns into leads or sales. This book gives you one simple, repeatable system on a single platform that turns your posts into people who message you and buy.
- [01]Choosing the Right PlatformA simple way to score each platform on effort, how well it sells, and how long your posts keep getting seen, so you know exactly where to focus.
- [02]Quality First, Then QuantityThe exact order most people get wrong. Get your posts good first, then post more often, then make them great.
- [03]Collect Leads AutomaticallySet things up once so every comment becomes a contact you can email later, without doing it by hand each time.
- [04]The 7-Step Engine, Step by StepStudy what's already working, copy the pattern, reply to your comments, collect emails, and sell. The full plan in order.
"A weak fisherman in a pond full of fish will eat better than an expert fisherman in an empty one."
— FROM THE CONTENT ENGINE PLAYBOOK// What you'll learn
The problem it fixes: you post good stuff, but barely anyone sees it. This book explains, in plain English, how the app decides who sees your posts and how to get shown to far more people.
- [01]What the App Actually ReadsThe four things the app looks at in every video — the visuals, the sound, your caption, and the hidden details — and how to make them all point the same way.
- [02]The First 200 ViewersThe most important moment for every post. What those first 200 people do decides how far your post goes.
- [03]The 4 Horsemen of EngagementThe only four things that make the app show your post to more and more people at once.
- [04]What Doesn't MatterPosting time. Hashtags. Caption length. Settings hacks. Stop spending energy on things with zero impact.
"The algorithm is not your enemy. It is a machine with a single job — match content with the viewers most likely to watch it."
— FROM THE ALGORITHM DECODEDAll three guides.
One price.
Game Strategy gives you the framework. Content Engine gives you the system. Algorithm Decoded gives you the mechanics. Together — the complete picture.
- The Social Media Game Strategy (£19.99 value)
- The Content Engine Playbook (£19.99 value)
- The Algorithm Decoded (£19.99 value)
- Social Media Monetisation 2026 — the free guide
- The Creator Bonus Pack — 6 growth systems (below)
- One-time payment — read on any device
The Creator Bonus Pack.
Six extra systems to grow faster, create smarter, and post with intention — included free when you get the full Series.
50 Content Ideas From 1 Topic
Turn any single topic into 50 different post ideas, so you never run out of things to make.
100 Ways To Go Viral
A library of 100 fill-in-the-blank opening lines built to stop the scroll on Reels, carousels and captions.
Repost Strategy
How to use reposts to grow your reach and build relationships that pay you back over time.
Instagram SEO Playbook
Get found in search and reach 20,000–50,000 views by using the words people actually look for.
Test Reel Blueprint
A simple 5-step system to test opening hooks quickly and find what makes strangers stop and watch.
Viral Carousel Guide
Design carousels that get two chances to go viral, with a hook on the first slide and the second.
